Apps: The Next Generation

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attachedapps ad for advertorial 8.25.14“App”. You’re no doubt familiar with the word, but may have wondered about its origin or current meaning. In the early days of

the tech era, app was simply an abbreviation of the word “application” and was used to describe typical software programs like word processing, accounting, and graphics suites. But over time the definition evolved, perhaps sparked several years ago by Apple’s popular catchphrase “there’s an app for that”, which they used to describe software written specifically for their smartphones. Fast forward to now, and the word “app” usually refers to small pieces of software that perform specific functions, run on any device anywhere, are bought on a subscription basis, are cloud-enabled, and don’t require long-term license commitments. While there’s an endless supply of apps like this aimed at consumers, there are very few designed for businesses, including SMBs. Our friends at attachedapps are out to change that.

attachedapps are a set of cloud-based apps that enable customers to perform some very critical functions, with a very simple set of tools. The first app, attachedContacts, easily enables a business to track their customers more effectively. It also does something very unique: it allows customers to decide which Outlook contacts they want to share with others in the company, and then keep those contacts in sync whenever anyone makes a change. We haven’t seen that functionality in any product, including some of the most advanced CRM products on the market. attachedContacts is free for up to 99 users, and is designed to easily “attach” to every copy of Office 365 that you sell or support. This means you can quickly add real value for your customers with apps that are very easy to use, and with minimal sales and training on your part. Plus, they have a very partner-centric sales model enabling you to earn revenue, get leads, and access a wide variety of sales and training tools. You should check them