Every preacher needs a pulpit to sermonize from. The other day I found an old fall conference message from 2011 that spoke to me: PIVOT! That was nearly six years ago and the early evidence was mounting the traditional SMB technology motion was pivoting away from server-side bits to cloud-based business solutions. The server box in the corner was quickly becoming the black box containing the magic of marketing analytics.

In this era of click bait headlines, this one is true both geographically and business-wise. Long time SMB Nation member Jamison West is undergoing a life reset. He has recently completed the transition from his MSP practice (which was acquired by Aldridge just over a year ago that I wrote about HERE.

West and family looked in the mirror

Mike Kappel, Contributor

Passion for Business

Passion is important in business. All small business owners need passion for their work if the business is going to succeed. Photo courtesy of Shutterstock.

I’ve been an entrepreneur for 30 years, and I’ve created several successful businesses. How did I become successful? The number one thing that drove my business success was passion.

Here are two extremely cheap (read: free) ways to test ideas.

 

ways use big data drive repeat sales

 

NATASHA CHE
CONTRIBUTOR
Founder of Soundwise. Host of Founders Nextdoor podcast.

FEBRUARY 21, 2017


Last night in the shower, you had an ingenious idea for a new business.

Former Amazon executive John Rossman shares his checklist for developing an internet of things strategy for your organization.

 

internet of things iot ts 100709714 large

By Thor Olavsrud | Follow
Senior Writer, CIO | FEB 20, 2017 6:53 AM PT

The internet of things (IoT) may present the biggest opportunity to enterprises since the dawn of the internet age, and perhaps it will be bigger.

By: Ryan Matthew

Common Tech Mistakes Small Businesses Make That Can Be Avoided with Consultants

Running a small business poses many different obstacles that you must overcome. It is important for small businesses to address these issues before they become major hurdles to the progression of your company.

by Judith Lindenberger

How do you write an employee handbook for your small business? What do you need to put in it? Whether you're writing your first employee manual or you're updating one you've had for a while, this article explains the topics you should cover.

handbookEmployee handbooks should be designed to do more than just communicate information and answer routine questions; your handbook should help you achieve your organizational goals and objectives.

by Jeremy Bradley

AccountingSmall businesses often do not have the luxury of a separate accounting office; the accounting and finance functions are typically handled by the business owner or by the general manager. Nonetheless, some best practices for accounting procedures in small offices are worth knowing. These best practices provide guidelines on keeping your financial house in order.

10 laws of Social Media Marketing

 

 

Leveraging the power of content and social media marketing can help elevate your audience and customer base in a dramatic way. But getting started without any previous experience or insight could be challenging.

It's vital that you understand social media marketing fundamentals. From maximizing quality to increasing your online entry points, abiding by these 10 laws will help build a foundation that will serve your customers, your brand and -- perhaps most importantly -- your bottom line.


Your company's goals will only be effective if you have a clear vision of what you want to achieve--and how.

By Peter Vanden Bos

Business GoalsA smart CEO understands the inherent value of goal setting in steering a growing business in the right direction. Unfortunately, figuring out exactly what the right direction is—and the road map to get there—isn't as much of a no-brainer.