Back in the early Windows Small Business Server (SBS) days, Trend Micro made a significant commitment to developing solutions and branding around SBS. In no small part it contributed to the multi-fold growth Trend Micro has experienced over the past 15-years. I certainly appreciate its community commitment because year-in and year-out, community members could depend on Trend Micro to suit up and show up.
Now it feels like déjà vu. Trend Micro is going big in the Office 365 community this year. It starts with strategic direction at the top management level. Seeing the momentum of Office 365 growth at 70% year-over-year in Microsoft FY2016 it’s easy to see why Trend Micro is placing bets on this community.
Here is what you can expect from Trend Micro’s Office 365 push moving forward.
Community involvement. Trend Micro is again appearing more and more at numerous community events. These include our own Tour de Cloud events starting in mid-September.
Microsoft Worldwide Partner Conference (WPC). A couple of years ago as Office 365 was building momentum, Trend Micro was the only major security ISV at the 2014 WPC and I wrote about it here. The context was reintroducing Trend Micro to the community because with the demise of SBS and the early stages of Office 365 growth, there was a perception we’d lost touch with Trend Micro, even if briefly.
Long-term Commitment. When Intel acquired McAfee it essentially rebuffed community outreach efforts to engage in sincere and mindful ways with the working men and women of SMB Nation, focusing on the Big Boys and Distis. Fast forward the movie and McAfee is gone, a victim of Intel arrogance. That misstep underscores that Trend Micro is doing right by the SMB Nation tribe right here right now.
Bottom line: Learn more about Advanced Threat Protection for Office 365 and File Sharing here.