SMB Nation Blog

SMB Nation has been serving the Bainbridge Island area since 2001, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

101 Small Business Marketing Ideas

By Alyssa Gregory
Updated July 31, 2017


TatOne universal small business goal is to sell the business's products and services. This is usually best accomplished by positioning the business in front of the target audience, and offering something that solves a problem or that they can't refuse or find elsewhere.

To this end, one of the smartest things a small business owner can do for his or her business is to take the time to develop a small business marketing plan that will set them apart from the competition.

A marketing plan clearly outlines how you will reach your ideal customers by effectively implementing your marketing strategy.

There are thousands of ways you can promote your small business. With the right mix of activities, you can identify and focus on the most effective marketing tactics for your small business. Here is a list of 101 small business marketing ideas to get you thinking about all of the different ways you can promote your business.

Marketing Planning
1. Update or create a marketing plan for your business.
2. Revisit or start your market research.
3. Conduct a focus group.
4. Write a unique selling proposition (USP).
5. Refine your target audience and niche.
6. Expand your product and service offerings.

Marketing Materials
7. Update your business cards.
8. Make your business card stand out from the rest.
9. Create or update your brochure.
10. Create a digital version of your brochure for your website.

11. Explore a website redesign.
12. Get creative with promotional products and give them away at the next networking event you attend.

In-Person Networking

Read More

What Are Advantages & Disadvantages of an Open-Pla...
The Complete Guide To Human Resources For Small Bu...

Recent Comments

Aethie Former Microsoft Exec to Lead Cloud ERP Software Provider
16 October 2017
Everyone can get more and better college paper services and great improving the thoughts and essay s...
Samreen 2016 SMB Salary Survey Results: Educated and Educated!
16 October 2017
Its absolutely Education and Education and now World only support and give the respect to the Educat...
laetitia MOREAU Guide to Build and Grow Your MSP Business in the Cloud
14 October 2017
C’est un très joli article, super agréable à lire et très intéressant .