SMB Nation Blog

SMB Nation has been serving the Bainbridge Island area since 2001, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Trending - Trend Micro's Office 365 play

Back in the early Windows Small Business Server (SBS) days, Trend Micro made a significant commitment to developing solutions and branding around SBS. In no small part it contributed to the multi-fold growth Trend Micro has experienced over the past 15-years. I certainly appreciate its community commitment because year-in and year-out, community members could depend on Trend Micro to suit up and show up.

Now it feels like déjà vu. Trend Micro is going big in the Office 365 community this year. It starts with strategic direction at the top management level. Seeing the momentum of Office 365 growth at 70% year-over-year in Microsoft FY2016  it’s easy to see why Trend Micro is placing bets on this community.

Here is what you can expect from Trend Micro’s Office 365 push moving forward.  

Community involvement. Trend Micro is again appearing more and more at numerous community events. These include our own Tour de Cloud events starting in mid-September.

Microsoft Worldwide Partner Conference (WPC). A couple of years ago as Office 365 was building momentum, Trend Micro was the only major security ISV at the 2014 WPC and I wrote about it here. The context was reintroducing Trend Micro to the community because with the demise of SBS and the early stages of Office 365 growth, there was a perception we’d lost touch with Trend Micro, even if briefly.

Long-term Commitment. When Intel acquired McAfee it essentially rebuffed community outreach efforts to engage in sincere and mindful ways with the working men and women of SMB Nation, focusing on the Big Boys and Distis. Fast forward the movie and McAfee is gone, a victim of Intel arrogance. That misstep underscores that Trend Micro is doing right by the SMB Nation tribe right here right now.

Bottom line: Learn more about Advanced Threat Protection for Office 365 and File Sharing here.

 

TrendMicro Ransomware

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Webinar: Ransomware!

Join Harry Brelsford and Patrick Thomas for this content-rich 60-minute webinar focused on the RANSOMWARE!

The ransomware body count is rising. In the first 3 months of 2016 over 209 million dollars was paid out by SMB companies. That’s a 30% increase Year over Year. And e-mail continues to be the main culprit. We want to make sure you are equipped with the latest information, technology, and resources to prevent cyber-criminals from kidnapping your customer’s most important asset, their data. We’ll review our best-in-class SMB solutions and the top 3 conversations you must have with your customers.

 Thu, Aug 11, 2016 12:00 PM - 1:00 PM PDT

READ MORE HERE!

 

Trend Micro Ransomware

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Start Over Strategy: Vitamin R!

Start Over Strategy: Vitamin R!

As our journey towards enhanced partner profitability continues, I want to make a turn at the intersection of professional life. I’d like you to reflect on creating a new niche focused on ransomware (ergo the Vitamin R reference).

First – what is a niche? It’s a focused subset of a market. And that old saying is “there are riches in niches” still holds true.

However, being a nicher myself, I would offer that you don’t want to spend more than half of your time in a single niche. A niche doesn’t imply you do one thing 100% of the time. Got it?

Second – let’s talk ransomware. For the purposes of this audience, I don’t need to provide a thesis on “ransomware” and what it is. The oracle of all truth, Wikipedia, share the following insights: “Ransomware is a type of malware that can be covertly installed on a computer without knowledge or intention of the user that restricts access to the infected computer system in some way, and demands that the user pay a ransom to the malware operators to remove the restriction. Some forms of ransomware systematically encrypt files on the system's hard drive, which become difficult or impossible to decrypt without paying the ransom for the encryption key, while some may simply lock the system and display messages intended to coax the user into paying. Ransomware typically propagates as a Trojan, whose payload is disguised as a seemingly legitimate file; thus, ransomware is an access-denial type of attack that prevents legitimate users from accessing files.

While initially popular in Russia, the use of ransomware scams has grown internationally;in June 2013, security software vendor McAfee released data showing that it had collected over 250,000 unique samples of ransomware in the first quarter of 2013, more than double the number it had obtained in the first quarter of 2012. Wide-ranging attacks involving encryption-based ransomware began to increase through Trojans such as CryptoLocker, which had procured an estimated US$3 million before it was taken down by authorities, and CryptoWall, which was estimated by the US Federal Bureau of Investigation (FBI) to have accrued over $18m by June 2015.”

Bottom line: Users are held hostage and have to pay the ransomware terrorist to become whole again, often using untraceable currency such as Bitcoin. In conducting my research, I bumped into a cool start-up focused on ransomware. WinPatrol is a group of industry veterans responding to the ransomware threat with its security solution. It has recently come to market. I’m going to track this company over the summer to see how it fares. One asset already in its corner is Beth Hanneken from Sunbelt Software fame.

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